16 Nov | Business events: webinars
On line events connect presenters and participants through a web based interface. Common types of online events include webinars, virtual events, and live streaming events. Online events are often less costly than in-person events and can enable you to easily reach geographically dispersed audience. The convenience and savings of live events are to significant too ignore.
Webinars, webcasts or web conferencing revolve around presentations, discussions, or workshops, are delivered via web, can happen in real time on demand and typically last 30-60 minutes.
The definition of webinar is a “presentation, a lecture or workshop that is transmitted over the web”. Webinars are a great way to provide educational content in a visual and audio format.
Real-time webinars enable interaction among partecipants, providing the opportunity, providing the opportunity to receive and discuss information on a topic as it is presented, through web-based conferencing tools. Real- time webinars can be interactive on many levels and tipically allow attendees to ask questions directly of to the presenters.
Ten tips for webinars:
- use webinar to educate, not sell
- conduct a practice session at least in a day in advance
- don’t overload your slide deck with text. Use images
- sign on to the webinar al least 30 minutes in advance to give time to troubleshoot
- write your follow-up to ensure that you can send them out as quickly as possible
- set up a twitter hashtag to allow people to tweet during the webinar
- include a poll in the webinar to encourage audience partecipation
- at the end of webinar live some question for Q&A
- after webinar take 2-3 minutes snippets of recording and incorporate them into blog posts and video
- use your webinar and follow-up emails to let people know about other upcoming webinars